Bears Care

Real Bears Fans Wear Pink - 2024 Campaign

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THE 2024 REAL BEARS FANS WEAR PINK CAMPAIGN HAS CONCLUDED.  THANK YOU FOR YOUR GENEROUS SUPPORT!



Join Bears Care, along with Advocate Health Care, the Official Health Care Provider of the Bears, in celebrating the 17th anniversary of the Real Bears Fans Wear Pink (RBFWP) campaign this fall. The campaign raises funds to support programs serving the distinct needs of breast cancer patients and survivors, as well as family and caregivers behind the scenes.

Proceeds from sales of the Real Bears Fans Wear Pink shirts benefit Bears Care, the charitable arm of the Chicago Bears.  As of this fall, Bears Care has distributed $2 million in RBFWP proceeds directly to neighborhood programs supporting breast cancer patients and their families, while sharing through the shirt itself the ongoing message that routine mammograms and screenings can save lives. Thank you for teaming up with Bears fans across the country to make a difference in the lives of our family, friends and neighbors battling this disease.