Benefits of Promoting Your Event Online
Are you holding a fundraising event or any other related events for your non-profit or charitable organization? You’ll want to promote these events online to widen your reach and increase engagement. Below, we’ll talk about the different benefits of promoting your event online and what platform you can use to make the process easier and more efficient, so keep reading.
Improve Visibility
Regardless of your effort for your event preparation, it goes to waste if only a few people know about your event. By promoting your event online, you’re making it more visible to your target audience. At Events.org, we feature your event on our homepage so you can quickly improve your event’s visibility.
Plus, you’ll get a custom URL to easily share on different platforms, including social media channels. There’s even a QR code that offers attendees direct access from various devices. The higher your event’s visibility, the greater your chance is to gather more attendees and host a successful event.
Increase Engagement
Apart from better visibility, promoting your event online also enhances engagement. For example, you can take advantage of different social media platforms to promote your event. You can create interesting and engaging hashtags and ask your followers to use the event hashtags when posting and sharing them with their friends or followers.
Moreover, you can post stories or short videos to attract the audience’s attention. You can even create polls or surveys to boost engagement and learn more about your attendees’ preferences and needs. Sharing interesting clips and content about your fundraising and other events on various platforms makes people want to know more about your organization and its causes. They’ll be more willing to attend the event and contribute in their own way. Events.org’s software also aims to engage volunteers. From recruitment and scheduling to monitoring volunteers’ activities, we make the process quick, easy, and efficient.
Save Time and Money
One of the major advantages of promoting your event online is that you’re able to save time, money, and other resources. For example, you can set up online event ticketing and registration so that you don’t need a physical presence to distribute tickets or ensure a successful registration.
Another advantage is that future attendees can register from anywhere in the world and don’t need to travel to you. You don’t need to hire web designers when creating unique event and donation pages. At Events.org, you can use simple and user-friendly tools to create an event page, set up both ticketing and registration in just a few minutes, and sell with ease while
highlighting your branding.
Measure Results Effectively
Promoting your events online also helps you measure the results easily and efficiently. You gain access to quantifiable data, including insight into who answered polls and surveys, who used official event hashtags, and which platform or content was mostly consumed.
Further, with Events.org, you can utilize the Event Dashboard and quickly get all the necessary information in one place. You can track audience engagement, sponsorships, and sales trends. You can also review your social media or email marketing campaigns and identify what worked well and what needs to improve. Since you can access the data in real time, you’ll know how your event turns out and make more informed decisions to organize a successful event.
Collect Feedback Easily
Online event promotion allows you to gather feedback easily. Aside from boosting engagement, conducting surveys also lets you collect essential information, including the opinions and recommendations of attendees, donors, and volunteers about the event.
You can also use the survey results to address potential problems and plan your upcoming events better for more exceptional results. With Events.org, you can quickly generate custom surveys. These include pre-event you can send surveys with the confirmation email and post-event surveys once the event is finished.
Moreover, you’ll have access to detailed survey reports and easily export them into an Excel or PDF file. Through these valuable insights and data, you can improve the quality of your future events and provide attendees with a more meaningful and memorable experience.
Increase Sales
Promoting your events online can help improve your sales. You connect to a wider audience and keep them engaged using different channels, which will help increase your numbers. With our email marketing tools, social media sharing buttons, and other effective promotion tools, more people will be interested in attending your event. They can also easily share the event with their friends, colleagues, and followers on social media, allowing you to increase your ticket sales.
Our platform gives you easy access to sales reports to keep everything organized. You can closely monitor your sales, identify trends, and build strategies to boost your sales for your next events.
Events.org can also help ensure quick, safe, and efficient raffle management if you’re having a raffle. You can easily track the number of sold and the remaining tickets. Then, you can provide different pricing options according to the number of tickets sold. With the automatic draw feature, you can randomly and fairly choose the winner.
Final Thoughts
Promoting events online can be more beneficial than you think! You can improve visibility, increase engagement, save time and money, measure results effectively, collect feedback easily, and boost your sales. To maximize these benefits, you’ll need a reliable platform like Events.org.
We satisfy all of your event management needs — from promoting through different channels and setting up online event ticketing and registration to integrate with other tools and getting real-time reporting. Contact us today, so we can help ensure the success of your events.
Event Promotion 
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